My name is Matt Serlin and I am a domain industry expert who has worked with some of the largest companies in the world on the management of their domain name and brand protection programs throughout my 20-year career.

I led Global Client Success and Operations at MarkMonitor, a leading provider of corporate domain and brand protection services, for over 15 years. A critical element of my role was managing the ongoing relationship with many of the companies’ largest customers and leading the educational and client engagement efforts the company undertook. We consistently achieved incredibly high client satisfaction scores and were viewed as the leading provider of end-to-end corporate domain and brand services.

I served on the executive team of MarkMonitor when the business was sold to Thomson Reuters in 2012. After leaving the business in 2017, I founded a new technology focused corporate domain name registrar, Brandsight, which was then acquired by GoDaddy, the world’s largest domain name registar, in 2020.

I have been active in the ICANN community serving as the Chair of the Registrar Stakeholder Group and participating in the negotiation of the 2013 Registrar Accreditation Agreement with ICANN. Recently, I served as part of the Expedited Policy Development Process (ePDP) team tasked with revamping the availability of domain name registrar data in light of GDPR coming into effect.

My previous professional life started when I was in my teens as a professional photographer and I now utilize those skills photographing my wife and two teen children.